About Us
Our story
First Integrity Mortgage was founded in Lakewood, Colorado with a simple mission — provide honest mortgage guidance, competitive financing, and exceptional customer service to every client we serve.
Since then, we have expanded our lending services into Alabama and Florida, helping families, first-time homebuyers, and real estate investors achieve their financial and homeownership goals.
Our founder has been helping clients navigate the mortgage industry since 1989, bringing decades of experience, knowledge, and real-world problem-solving to every transaction.
As a privately owned, family-operated mortgage brokerage, we are able to offer a more personalized approach than large banks or call-center lenders. We understand that every client’s financial situation is different, which is why we take the time to tailor loan solutions to fit your individual needs and long-term goals.
Our experienced in-house team works proactively throughout the loan process to identify and solve potential issues before they become problems — helping create smoother, faster, and less stressful closings.
At First Integrity Mortgage, we believe buying a home is more than just a transaction — it’s one of the most important financial decisions you will ever make. With care, communication, compassion, and expertise, we are committed to guiding you every step of the way and helping turn your dream of homeownership into reality.
Our mission
Our mission at First Integrity Mortgage is to provide honest guidance, competitive financing, and personalized mortgage solutions that help individuals and families achieve their homeownership and financial goals.
We believe the lending process should be clear, straightforward, and built around the client — not the lender. By combining decades of experience with flexible loan products and exceptional customer service, we work to create a smoother, faster, and less stressful mortgage experience from application to closing.
Whether helping a first-time homebuyer, a growing family, or a real estate investor, our commitment is simple: treat every client with integrity, communicate openly, and help find the right loan solution for their unique situation.
Meet Jeff Sloop
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Jeff Sloop, founder of First Integrity Mortgage, has been helping individuals and families navigate the mortgage industry since 1989. With more than three decades of lending experience, Jeff has built his reputation on honesty, problem-solving, and providing clients with straightforward mortgage advice tailored to their financial goals.
Originally founded in Lakewood, Colorado, First Integrity Mortgage has expanded to serve clients in Alabama, Colorado, and Florida. As a privately owned, family-operated mortgage brokerage, Jeff and his team focus on delivering personalized service, competitive rates, and loan solutions designed around each client’s unique situation.
Throughout his career, Jeff has helped homebuyers, homeowners, and real estate investors secure financing ranging from first-time home purchases to investment property and refinance strategies. His hands-on approach and deep understanding of the mortgage market allow clients to feel informed and confident throughout the loan process.
Jeff believes that communication, transparency, and accessibility are what separate a great mortgage experience from a stressful one. Whether working with a first-time buyer or a seasoned investor, his goal remains the same: provide exceptional service while helping clients make smart long-term financial decisions.
At First Integrity Mortgage, clients are never treated like just another file number — they are treated like family.
